QUOTE(Harald Haefker @ Feb 4 2010, 04:06 AM)

Lasse for that you deserve a medal !!!!
I know a better thing....I put your name in my calendar today...and declare it as Lasse Karlsson Day....
...Teufelskerl ! He,he. Thanks Harald. Much appreciated.

And thanks Ileana!
Now, there is more that can be concluded from this Cuban newspaper.
As you may already have noticed, the pictures that Ileana first posted above, were taken when Marilyn, as a publicity stunt, signed her autographs to the LIFE-issue with her picture on the cover and which was issued a week before this signing event. I'll get back to this some more later.
But first, regarding the following picture, and the corresponding ones, which we also have been discussing here, without being able to definitely find a date and a place for.
Click to view attachmentClick to view attachment(The first one is as posted on ebay, the second my adjusted version of the same)
This is a "landscape" orientated version of this "portrait" orientated one:
Click to view attachmentAt the top of the picture from the Cuban newspaper you can read a few letters of the sign above the entrance behind Marilyn and the car.
It says "...OWL" then there are parts of letters which should read "Rexall" and finally you can spot the bottom part of a few more letters, no doubt the beginnning of the word"DRUGSTORE".
I checked by a Google search, and there was this widely spread chain of "The Owl" drugstores across the United States. They were in business from the early 20th century and there are still some (or many?) in operation (maybe some of our American members can add to this). The "Rexall" is the trade mark of another company which at one time bought the "Owl" chain and added their name to it.
There is also a caption to the picture, which translated from Spanish says that Marilyn is standing outside the entrance of the "Owl" drugstore. (Sometimes it has been suggested that this signing of LIFE magzines took place at the Schwab's drugstore. Now we know that this is not the case.)
While various suggestions have previously been put forward as to where and when of these picture of Marilyn with the car, we can now safely say that they were taken probably around April 11-12 (Fri-Sat), 1952 at one Owl Drugstore in Hollywood.
(However there were many "Owl" drugstores in Los Angeles, why we need further research to tell the exact address of this one. There was for instance one at the corner of Wilshire and Western streets, another one at the corner of the Hollywood Boulevard and Cahuenga Boulevard (the building is still there) )
Lasse